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Instinct is a premium pet nutrition brand known for its raw, natural dog food and cat food designed to support pets' optimal health. Built on the belief that "nothing is fresher than raw," the brand offers recipes made with real meat and whole-food ingredients. Combining science-backed nutrition with minimally processed diets, Instinct delivers high-protein, nutrient-rich meals that promote digestion, energy, and overall wellness.
Product Categories by Instinct
Dog Food: Instinct offers a wide range of dry dog food and cat food, including freeze-dried, grain-free, and wholesome grain options to suit different dietary needs. Formulated for all life stages, these recipes provide balanced, high-quality nutrition to keep pets healthy and thriving.
Dog Food Toppers: Instinct also stands out for its freeze-dried raw food toppers for dogs and cats. Available in flavorful "Shakers" and "Mixers," these toppers enhance taste and nutrition, making everyday meals more exciting and delicious for pets at every life stage. These products pair well with both freeze dried dog food and freeze dried cat food diets to add variety and extra nutrition.
Benefits of Choosing Instinct
Instinct uses raw, real ingredients.
Pioneer of Raw Pet Nutrition.
High Pressure Processing (HPP) Technology.
Sustainability & Ethical Commitment.
Some recipes are freeze-dried and gently handled.
Made with responsibly sourced meats and non-GMO fruits and vegetables.
Frequently Asked Questions
Is Instinct a healthy cat food brand?+
Instinct is considered a healthy cat food brand because it focuses on raw-inspired nutrition using real meat and whole-food ingredients. Its recipes avoid unnecessary fillers and prioritize high protein content, helping support digestion, energy levels, and overall feline wellness.
Is Instinct raw food safe?+
Instinct raw food is designed with safety in mind, using High Pressure Processing (HPP) to help reduce harmful bacteria while preserving nutrients. This process allows pets to enjoy the benefits of raw nutrition with improved safety and quality assurance.
What is the rating on Instinct dog food?+
Instinct dog food generally receives strong ratings, averaging around 4 out of 5 stars. Pet owners often appreciate its high-protein recipes, raw nutrition approach, and quality ingredients that support dogs' overall health and vitality.
Is Instinct dog food vet recommended?+
Instinct dog food is supported by veterinary expertise, including a Board-Certified Veterinary Nutritionist involved in product development. Its focus on balanced, nutrient-rich recipes and raw-inspired diets makes it a commonly trusted option among professionals for supporting dogs' overall health.
Why choose Kwik Pets?+
When you choose Instinct essentials from our store, you enjoy:
Competitive Pricing: Get good value on the entire Instinct collection.
Same-Day Shipping: Fast processing to get your order moving quickly.
Easy Returns: Peace of mind with our 30-day return policy on all eligible items.
Convenient Autoship: Save time and money by setting up automatic deliveries on selected products.
From everyday necessities to fun extras, we make it simple and stress-free to get your favorite pet supplies delivered right to your door.
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